For private academies

Show every family the value of your Academy.

The ability to log feedback, quickly and simply after every session and share it with players and parents straight away. A personal development record for every player, from every coach in your academy, with limited time required.

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Great coaching deserves to be seen.

Your coaches bring extraordinary insight to every session. When families can see it, they stay, they recommend you and they value what you offer.

  1. Keep families term after term

    Show families the value of every session, so renewing is an easy decision.

  2. Grow through word of mouth

    Academies grow through reputation, being able to demonstrate that every player can realise their potential, helps you grow.

  3. Stand out from other academies

    Offer a clear, personal development record for every player.

  4. Show the value behind your price

    Keep a record of what was covered, what improved and what comes next.

Develop Every Player. Beyond the Session.

GoFathom is a Continuous Player Development platform. It connects coach, player and parent around one growing record of every player's development, so the insight from every session lands and stays.

How GoFathom helps

1 · Engagement

Families see the value, and stay.

Feedback reaches the parent feed straight after every session, with instant notifications and access for second parents and grandparents. The Engagement Dashboard shows activity across every player, parent and coach in your academy, and flags every post a player shares so none goes unanswered. Families see what they are paying for, stay longer and tell other families.

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2 · Feedback

Every player, every coach, every session.

GoFathom fits how your coaches already work. Post feedback straight to a player by voice note, video, photo, text or external link, or build it up through the week with quick internal notes, typed, spoken or picked from your academy's Note Bank of saved statements, and let Coach AI turn them into clear, actionable feedback and reports. With unlimited coaches and unlimited posts, every coach feeds into one filterable timeline per player, with drills from the resource library attached. Consistent, individual feedback for every player, whichever coach they see, something that was never realistic in the time coaches have.

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3 · Assessment

Every test and stat, recorded and shared.

Bleep tests, flexibility, high jump heights, bowling speeds: the results your coaches and S&C staff used to keep on a spreadsheet, in a notebook or on a whiteboard now go straight into GoFathom. Record them on the move in the mobile app, then share them with the player straight away, showing their latest score against their own previous best and against their group. Leaderboards make progress visible, so players can see where they stand and want to climb.

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4 · Reflection

Players who own their development.

Players capture their own reflections on performance, progress and achievements, on their own initiative or when prompted by the coach. Each one builds on the coach's feedback and gives your coaches a more complete picture before the next session. Players arrive knowing what to work on, and progress faster as a result.

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5 · Wellbeing

Confidence that keeps players playing.

Before each session, players check in on sleep, mood, body state and motivation; afterwards they capture mood, effort and enjoyment. Coaches understand the player behind the performance and can act on a whole player perspective. Recognised progress builds the confidence that keeps players coming back, term after term.

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Safety · Platform condition

Safe by design.

Parents register and you approve each player, and every conversation moves off WhatsApp and personal messages into one managed, compliant channel. Data is stored in the UK, no player contact details are exposed, and you control who can view and comment. Families trust an academy that takes safeguarding seriously.

Key Feature

Internal notes & Note Bank

Capture it in seconds.

See how feedback works →

A term in your academy.

  1. Set up

    Add your coaches. Parents register and you approve each player.

  2. Every session

    The coach logs what was covered, what improved and what to work on, by voice note, clip or text.

  3. At home

    Parents see it on the drive home. The player reviews it and responds before the next session.

  4. Renewal

    Every family has a visible record of their player's progress across the term.

Every sport and activity. Cricket, football, rugby, tennis, golf, netball, swimming, athletics, gym, dance, music and more. On iOS, Android, tablet and web, so coaches can use their phone as their camera.

Trusted by academies like yours.

See how GoFathom works for your academy.

Book a call to learn how your coaches and players would benefit from using GoFathom.

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